Pillar 2

Drive Warm Leads
Fill the funnel with buyers who are ready.

Stop spraying spend across channels. RevOS reads what’s actually working, opens the channels matched to your ICP, and keeps your data clean enough to act on — so every dollar buys qualified pipeline.

Lower cost per qualified lead Channels matched to your ICP Clean, workable data
A look inside RevOS
The problem

You’re generating leads — but the wrong ones, and you can’t tell which channel works.

Cost per lead is climbing while your best channels sit paused.

Leads come in but don’t convert to meetings or pipeline.

Half your leads can’t be worked because the data is a mess.

The AI system, unwrapped

How RevOS runs Drive Warm Leads

Four layers of a proven, AI-powered system — with your Swivel experts in the loop at every step, steering the direction and checking the work. That’s what you can’t get from AI alone.

Humans in the loop · Direction

Swivel strategists set the goal, the ICP, and the direction — so the system solves the right problem.

Step 1

Signal

Reads what’s happening

Reads channel performance, cost-per-qualified-lead, ad spend & pacing, lead quality by ICP tier, and data health across every source.

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Step 2

Intelligence

Decides what it means

Applies new-channel plays, offer & message frameworks, and clean attribution standards to find where the next dollar should go.

Step 3

Orchestration

Builds the plan

Ranks the moves — reopen a channel, fix enrichment, add finance-intent keywords — into the plan.

Step 4

Activation

Does the work in your tools

Agents build campaigns, draft content & ads, and repair the data. Your team approves and launches.

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Humans in the loop · Quality

Your Swivel experts steer and approve at every layer — the AI-powered system does the heavy lifting to move faster, but humans own the judgment.

Integrations

Plugged into the tools you already run

RevOS reads from and acts inside your stack — no rip-and-replace.

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Google Ads
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Bing Ads
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The product

Drive Warm Leads, made real

Inside the product

Drive Warm Leads

quality & conversion by channel, direct vs. influenced

Drive Warm Leads — quality & conversion by channel, direct vs. influenced
Ad Performance — budget pacing and cost-to-qualified-pipeline by campaign
Inside the product

Ad Performance

budget pacing and cost-to-qualified-pipeline by campaign

What it delivers

The outcome you’re paying for

Your cost per qualified lead comes down.

New channels open, matched to your ICP and budget.

Your data is clean enough that leads actually get worked.

One system

Drive Warm Leads is one of four pillars

RevOS builds all four as a single system — that’s the difference between random acts of AI and predictable pipeline.

See what drive warm leads looks like for you.

Get a free GTM audit — we’ll show you the red flags and the plan, grounded in what actually works.